Search Engine Optimisation

These days having a GO at what all we called as SEO (Search Engine Optimisation), really an awesome technique to register yourself world wide.

There are few points which i had came through reading various documents, journals etc. which I really want to share with my readers.

Firstly, if you think that web standards are for no mean, please keep in mind you will be the worst PR rated web site as per your quality, Google crawler loves standards, so don’t feel comfortable while designing only can improve your PR rating to a good amount.

The main points in standards(or I may say off-site optimisation) which Google look for involves:

  • Heading (Primarily H1 and H2)
  • Page Titles
  • Page Description
  • Meta Tags
  • Image Title
  • Proper link map between all the pages in the web site.
  • Frequency of using key words in text documents.
  • Anchor Tags.
  • The main point among all these is Title to the page(Try using all your keywords in the title such that almost every keyword for the page is covered and title should me short and meaningful).
The main points in on-site optimisation involves:

  • Getting Links from other web sites related to your topic with higher PR’s ( Your mean of link depends on your credibility which may involves : Writing quality content, Link Partners and many other which I will not be discussing here(As they can harm you more then being beneficial some times if not properly used :( ))
Mainly, Do not Use (At Any Case) Any of Black SEO techniques, Otherwise you own will be resopnsible for your web site being blacklisted by the Google.

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